Each of our retail teams have a laser focus on their channel of expertise. Bringing best in class performance to the channel.
Target
Full-Funnel Target Execution
WHERE DESIGN MEETS RETAIL DISCIPLINE
Winning at Target requires more than strong branding. It demands disciplined retail execution, buyer-level understanding, and operational precision at scale.
PLTFRM bridges creative strategy with the realities of Target’s ecosystem — aligning design, assortment, pricing, and execution to drive sustained growth.
WHAT WE BRING
TARGET EXPERTS
BEST IN CLASS D2C LAUNCHES
Years Retail Execution
THE PLTFRM TARGET EDGE
Built in Minneapolis. Trusted at Target. Proven across categories.
We pair deep merchant relationships with operational rigor and sharp analytics to scale brands the right way. The trust, insight, and discipline behind PLTFRM aren’t bought — they’re earned.
OUR CAPABILITIES
DATA + INSIGHTS
Deliver weekly dashboards that track sales velocity, inventory, and client-specific KPIs— turning data into clear visuals and actionable insights that drive growth.
Benchmark competitors across Target’s category ecosystem, monitoring demographics and performance to uncover opportunities and track category trends.
Leverage Roundel and guest data, translating shopper insights into stronger reviews and future innovation strategies
RETAIL ENTRY + BUYER ACCESS
Craft compelling line review stories that fit Target’s guest-first ethos.
Leverage long-standing relationships with Target merchants to secure placement and pilot tests.
Navigate onboarding, vendor compliance, item setup to accelerate speed-to-shelf, retail price & pack architecture and optimize packaging for retail.
CATEGORY MANAGEMENT
Develop assortment and packaging that reflect Target’s premium + value positioning.
Align your innovation pipeline with category reviews and seasonal resets.
Optimize planogram placement and endcaps for maximum visibility and guest engagement.