Built to win at target

Our Minneapolis Team

WHERE DESIGN MEETS RETAIL DISCIPLINE

Winning at Target requires more than strong branding. It demands disciplined retail execution, buyer-level understanding, and operational precision at scale.

PLTFRM bridges creative strategy with the realities of Target’s ecosystem — aligning design, assortment, pricing, and execution to drive sustained growth.

WE BRING

Our Minneapolis team brings deep merchant relationships and cross-category expertise, with proven success scaling brands from test to nationwide rollout and proprietary data and analytics tools built for Target’s ecosystem.

TARGET EXPERTS

25+

Best in class d2c launches

THE PLTFRM  TARGET EDGE

Built in Minneapolis. Trusted at Target. Proven across categories.

We pair deep merchant relationships with operational rigor and sharp analytics to scale brands the right way. The trust, insight, and discipline behind PLTFRM aren’t bought — they’re earned.

OUR CAPABILITIES

DATA + INSIGHTS

Deliver weekly dashboards with sales velocity, guest demographics, and promo lift.

Benchmark competitors within Target’s category ecosystem.

Leverage Roundel + guest data to inform future reviews and innovation strategy.

RETAIL ENTRY + BUYER ACCESS

Craft compelling line review stories that fit Target’s guest-first ethos.

Leverage long-standing relationships with Target merchants to secure placement and pilot tests.

Navigate onboarding, vendor compliance, and item setup to accelerate speed-to-shelf.

CATEGORY MANAGEMENT

Develop assortment and packaging that reflect Target’s premium + value positioning.

Align your innovation pipeline with category reviews and seasonal resets.